How do you create content as a beginner for your small business? This formula works for both video scripts and for caption writing. I normally teach a five step process but this is a very simple wag to start - i also teach 8-11 step formulas!! The key is -…
Most of my clients are superstars in their areas of strength - including writers, marketers and specific marketing platforms. Because they are also small business owners they still need to write to attract new clients - and sometimes they need help, structure and accountability in that. How cool is the…
What’s actually holding you back from seeing your business succeed the way you wanted to? Have you fallen into the trap of working more, and never seeing growth? Or paying everyone else in your team but not yourself? (I did that once), or just forgotten that it’s ok to make…
Powerpoint presentations about quokkas and marketing is now my second favourite thing after quokkas themselves! Can you run your marketing as a small business owner with a quokka mindset? #powerpointpresentation #quokka #marketing #marketingcoach
This made my day! My new journals to help you make better marketing changes arrived today! For a moment i thought it was still wrong But it’s absolute perfect! Best feeling ever - agree? #smallbusinessowner #marketingcoach #perfectionism #aucklandnz
The biggest block for most of us Small business owners is the stress that it needs to be perfect. It doesnt. It just beeds to be a good attempt at your current best work! And as we learn, practise and griw… that best work becomes better. Baby steps. Just start.…
Get ready with me as i run my workshop in Hamilton , Waikato today on markering - loved having 30+ small business owners with me learning about content marketing! ( plus loved wearing my dress fromHour !) . . #marketingcoach #smallbusinessowner #hamiltonnz #nzbusiness #grwmforwork
Marketing could be your top priority now. If sales are slow… you need to fight. Sure take a day to freak out. Then pile all that extra time you have with business being quiet, into making your marketing better. Get those sales! . . #marketingcoach #smallbusinessowner #marketingstrategy #recession
Before 2020 i ran full day workshops for free that built my business from a very broken place. I attracted my ideal audience l. Between then and how i had to use webinars. I now use both but my half day free content marketing workshop is my core marketing activity…
To stand out in our marketing we need to come to terms with a terrible truth! To create a community who loves us, buys from us and refers ys we need to know we will find oeople who do NOT like us and do NOT choose us. We cant be…
Who needed this money mindset move today!? #moneymindset #smallbusinessowner #marketingstrategy #smallbusiness
Whats holding you back from selling in your marketing? Are you remrmbering to talk about your servuces? Are you confident people will listen? Everyday is a selling day! If you are not getting enough leads and sakes… maybe you aren’t selling enough?! . . #marketingcoach #marketingstrategy #smallbusinessowner #contentmarketing
Small business owners are you stuck in s reactive marketing loop every time things get quiet? Reactive marketing helps us get the sales in now. But we also need to always hold time and energy back for proactive marketjng ( building for the future) Over time, this proactive marketing keeps…
I loved supporting my client | Easy Indian Meals on her new offer - Indian street food tours in Auckland! The stories, the food and the experience was ten out of ten! So good! My job is to help Perzen and my other clients build a platform to grow their…
Heres how to work out where you need to focus your marketing efforts - nap out how people come to you / each method’s effectiveness abd then increase that way with consistent marjeting. Small business owners have limited time and budget so this helps us be efficient. It can also…
Heres how to make your marketing message 100% yours, unique and special. Start by listening to yourself! Then… write what you say down! Your little catchphrases, sayings and ways of explaining are your content superpowers. So use them. . . #smallbusinessowner #marketingcoach #marketingstrategy
Marjeting can be tough for us as small business owners! Marketing is a big job! Especially if we have big goals, are low in time, and are perfectionists. Even if we are outsourcing there is effort in getting the systems sorted - right? So heres my top tips to get…
Most regular listeners will know I love talking content marketing, and while I know just how important analytics are, we don’t spend a huge amount of time talking about them However the change from Google Analytics to G4 is a huge move, which requires a little work from your end,…
Remember as a small business owner we get to choose the way we run our business, how it grows, where it goes. If your business is not growing the way you want to, if its taking over your life, if its not making mney, we can change all of that.…
What are strategic alliances and do you need them for your small business? How do they work, and what makes a good one? In this episode of MAP IT Marketing we walk though one of the most powerful marketing strategies of all, and it’s one that anyone can use, it’s…
Want more converting clients from your small business content? Heres where you are going wrong - guving away too much for free. I give massive amounts of value for free but i also know my value and my boundaries. Of course you should respond to comments and answer questions but……
Small business owners i need you to think like a spider in your marketing - so i bought a spider costume to create content with but actually its also great for eating breakfast in it too… #marketingcoach #marketingstrategy #contentmarketing #spider #littlemissmuffet
If you struggle to define your niche as a service based small business owner, this is for you. Our niche needs to be one we love working in and teaching in - and it can be brioad if we narriw it by audience instead of topic/ focus. We can also…
Heres why i dont teach marketing funnels for marketing… because too many peolle have been sold a false picture of how funnels can grow their business. It misses so much around what type of contect attracts people and keep thrm in your web - and how to move thrm to…
