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May 18, 2021

How to use FLICK TECH for Instagram hashtags and analytics

So this is flicktech and I'm absolutely loving it. It's helping me put my hashtags together. It's happening may make things better in terms of what I'm working with. And I can use it with an app on my phone to copy and paste the hashtags that I've researched. It…

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May 14, 2021

DEMIO for Webinars how and why I use it for our business

I've been using DEMIO since January and really love it. Last year I was using WebinarNinja which was great - but we kept on having issues with our CRM integration and I couldn't sync it with Eventbrite. DEMIO makes it it easy for me to use it alongside Active Campaign…

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May 13, 2021

EP 4: How to make brains stop and pay attention to your personal brand with Lauren Clemett

MIM EP 3: How to make brains stop and pay attention to your personal brand Guest: Lauren Clemett Lauren Clemett was an already successful business owner of a marketing agency specialising in working with professionals building a personal brand. But it wasn’t until she sharted showing what she could do…

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May 10, 2021

What needs to happen before starting Facebook Ads #short

🤷‍♀️ FACEBOOK ADS: Here is why we make you jump through a pile of hoops to do them with us. ( especially for e-commerce funnels - a traffic ad for a local business is simple compared to this!) 1. We want results. That’s it. So we are a “strategy first”…

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May 6, 2021

EP 1: MAP IT MARKETING - Why you need a marketing map

Hello and welcome to map it marketing. This is the very first episode of my podcast, Map it marketing with me, your host, Rachel Klaver. I'm a marketer that owns a marketing agency that helps small business owners become more/confident and capable of their marketing and I'm super excited to…

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May 6, 2021

EP2 MAP IT Marketing The most important part of your marketing strategy 2

For episode 2 of MAP IT Marketing I'm going to get real with you about the hard lessons I learned about marketing - and what REALLY counts. It's a marketing strategy that keeps you authentic, and growing - and weirdly lots of business owners are often embarrassed to admit it's…

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May 6, 2021

EP 3: How to Build a business without a ready to sell product

MIM EP 3: How to build a business without a ready-to-sell product Guest: Maria Baker from Nobody's Princess Maria Baker, 34, was left devastated when her dream job became a reality, then was taken away from her three weeks later due to COVID-19. Now, she is pursuing a new dream…

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May 4, 2021

How to use a Green Screen when making an Instagram Reel #short

Loving Instagram Reels! Using a green screen filter allows you to talk to a product or service and explain it - helping people visualise it You can use video or static images. It’s super effective!

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May 1, 2021

HOW TO USE FLICK For hashtag research

I'm so in love this with programme - it's made hashtag research a breeze and it's also helped me find a better way to store my hashtags, and also see if they are working! I can see who's used which one to get to me - and it's giving me…

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April 30, 2021

MAP MARKETING PODCAST TRAILER

Come find out about MAP IT Marketing - a podcast dedicated to helping small business owners become more confident and capable in thier marketing. LAUNCH May 7th 2021

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April 29, 2021

10S14 changes the easiest way to verify a domain

Arrgh Facebook Ads changes! Here's how to verifiy your domain so the pixel can keep on doing it's thing and your ads can keep on working

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April 25, 2021

Three easy ways to use shorts/ reels for selling products online/retail

Reels and short form video are excellent for all types of businesses - but they are super easy and essential to do for product based businesses. I created these three videos, and the video explaining them in under an hour Here's the three types 1. Product only with captions showing…

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April 24, 2021

Easy Reel/Short for Selling Products - product only shot #short

This is part of a series of sample videos that you can use and adapt to your product. Shoot video moving around the product including closeups Add in captions to describe features and benefits Add in gifs or stickers Add music You can add a voice over if you want

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April 23, 2021

Super Easy Tip to Improve Sound On Videos And Podcasts ( USING An $80NZD Microphone)

Sound quality is so important when doing video or podcasts. And there is a super simple way you can improve your sound immediately! You don't even need to spend throusands getting it right - and it's all about becing more consciopus of how you collect that sound.

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April 22, 2021

Retailers: Here’s an easy way to use video marketing for your business #shorts

This took me 2minutes to film in four segments, then popped them together using InShot. Layered on a track of music and a voice over and done. Use this for a reel, tick rock, short , LinkedIn stories, and pinterest - easy!

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April 18, 2021

Seven ways you may be wasting money on your marketing

I'm a stinge when it comes to our client's money! I know every dollar you spend is off your profit - so you've got to make it count (and help you make more profit!) So here are seven ways businesses can waste money on their marketing (any apply to you?)…

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April 16, 2021

Come be a part of our free coaching community!

We truly want you to grow a business that helps you develop confidence and capability. So we'd like to help you. Come be a part of our free marketing coaching, with weekly emails, almost weekly free webinars, and a friendly online community of business owners just like you! All you…

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April 16, 2021

LINKEDIN CONTENT HACK: Here's a cool way to see what sort of content is trending on Linkedin

It's hard to get great intel with Linkedin but if you've got a company page, you can use this hack to work out what sort of content is trending on Linkedin and then either share it, or take elements from it to help your business content

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April 16, 2021

Drop the fear of showing up for your business! #shorts

Todays marketing strategies need you in them. You as a business owner, showing up. And yes - some people wont vibe it. But the right people will! Learn how to build a personsl brand to grow your business

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April 15, 2021

Do you need a cookie? #shorts

If you want to maximise the power of your website , perhaps you need a cookie. Here is what it is ( and why you can’t eat it)

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April 11, 2021

What makes a marketing strategy for small business effective?

We often get people who've worked with a bunch of other marketing strategists in the past. and we've worked out how to make sure that a marketing strategy for small business will actually work - and it might not what you think https://www.identifymarketing.co.nz/

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March 28, 2021

Remove the Expectation of Perfection

I used to find video and showing up sooo hard to do! I worried about what people would think To be honest I really only did it because I was DESPERATE to turn our business around about four years ago I used to be REALLY bad at it! And yet…

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March 27, 2021

How to: Setting up a LinkedIn profile #shorts

Who is on LinkedIn? It’s an amazing platform if you want to create relationships direct with your fans, and future clients! Lots of people have an outdated block on what LinkedIn is - which is a shame! It’s a place to build deep relationships and really learn human to human…

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March 26, 2021

Narrow the Arrow in your marketing to target your audience #shorts (original song)

🎯 Narrow the arrow in your messaging! 🎯 Narrow who you are selling to 🎯 Narrow what you are selling them 🎯 Narrow how you explain what you will sell them Make it simple, clear and keep it narrow ✅ It makes your message sharp ✅ It cuts through the…

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