What would you rather have? 10 thousand people on your email list Or 300? We're going for number one - right? Now... What if I said the 10k were a bunch of people who came from a viral post that has little to do with your business, or a list…
One of the biggest things I learnt in my business was that if you don’t value yourself you don’t have a successful profitable business. I had to learn that it was okay to have boundaries that insured I did the right work for my clients. I don’t have to give…
If I had a dollar for every small business owner who said I’m doing all the actions I need to get marketing and it’s not working so there’s something else going on like the algorithm hates me I would have $1 million just from that right now. If your actions…
It doesn’t feel like it makes sense. Do you also fall into this trap? When we sell the bigger thing that makes us the more money and focus on that in our marketing, we pull in people who are prepared to pay less who will take the crumbs or the…
I don’t want to tell you what to do fellow marketing coaches marketing strategies and marketing agencies ….but look if you have to jump on every little hint of business there’s something wrong with your marketing strategy and your mindset and that is not the behaviour we want to be…
If you are service provider and you are always super busy and overstretched and overworked that is a massive red flag and means you need to resolve behaviours in your business and then fix your marketing to prevent it happening again. Your business is not meant to be overwhelming. Your…
Shifting from LinkedIn to Substack: Why I’m Making the Move I’ve been rethinking where I put my energy when it comes to content creation. For a long time, LinkedIn has been a big part of my strategy—it’s been great for visibility and engagement. But over time, I’ve started to feel…
Marketing isn’t about getting that exciting campaign it’s about getting the foundations right for a small business owner. I used to worry that my marketing strategies and action plans were quite boring and basic and straightforward and didn’t have enough of the Jo fancy stuff. Now I know that simple…
Getting a positioning right as a business owner is incredibly important. Understanding that your price reflects the value and the level of service helps you make sure that you’re creating a business that is gonna grow profitably, that is going to grow the right way, and attract the right type…
Is it my hormones or am I crying for no other reason then just I’m proud of you for making it through another day? Here you are managing your business marketing your business and going through Perimenopaus all at once. I don’t know about you but I reckon we 40plus…
So how are your boundaries in business? Are you running your business or is your business running you? #Boundaries #BusinessBoundaries #PainfulClient #putyourselffirst #businessgrowth
I saw another business close yesterday. It’s so hard to watch. And it’s tough out there. There’s no denying it. But there are businesses that are thriving - and people pushing through the dumps. So if you are struggling… and not giving your all to be found and chosen… what’s…
Business books are great fast to pick and choose of things at best set up business and this book is no different. Buying back our time helps us to build a better business. It helps us value the time we have to work on strategically and using resources to free…
has been one of my favourite platforms to write on over the last few years because it allows me to write longer form content and get big ideas of big thoughts out. If you’re someone that loves to convey ideas and thoughts for your business using writing is a great…
You make the best goals for you at the stage of your life for your capacity for your budgets and for your goals and don’t look at what other people are doing. Don’t take the advice or get FOMO from people who are not at the same stage of life,…
Let’s talk about making profit when you’re starting a business. profit is an essential part of a business. The start-up movement has done a real disservice to so many service base businesses. The idea that we shouldn’t be making money right from the beginning or close to right from the…
Conservation opinions is one of the best ways to get Reach and engagement but you do need to make sure that you’re not creating career suicide by doing something that is going to annoy more people than Find Your Tribe of people. This guy used to Linkedin to use big…
Have you tracked how people buy from you? When you map out a buyer behaviour you’ll see that they are often far more than one or 23 points before they come and buy from you. People don’t tend to buy in a straight line relationship from oh I discovered you…
Marketing won’t help you if you just don’t love your business model. We have to be able to find things we love to market. It’s hard to market a business without ou wish you didn’t have! #marketingtips #clientstories #marketingcoach #smallbusinessowner
When planning your year for your business plan the time, space and resources to take care of yourself. For too long I put myself last on the list but now I remember to take care of myself before I take care of business. #takecareofyourself #lifeadvice #businessadvice #youareimportant #creatorsearchinsights
We often think that marketing is one of the most important things to focus on or maybe I do but when it comes to building a great business the internal marketing is always going to be a more important because building a team culture and having values reflect the business…
want to go on the biggest self development journey of your life? it’s easy start a business every part of your business will highlight the areas that you know a gaps that you need to grow in and develop and it’s a lifelong journey of discovering how to fix those…
Here’s how to watch TikTok’s and other content AND help your business at the same time. WE ENJOY, learn, do #contentideas #tiktokaddict #businessowner #marketing
Business Caption ideas for busy ( and tired ) 40+ women in business #captionideas #contentideas #creatorsearchinsights #40plus #over40 #over50
