Growing a team to help with marketing? Here's what you need to be aware of. We need really strong systems and processes for it to be effective We need to understand how we work best AND We need to understand how each team meber works best We can't blame them…
Listening to THE musical marketing genuis while i throw balls for my dog is how i do early Saturday mornings - you? #butdaddyilovehim #ttpd #marketinggenius #taylorswift
How to get started with Outsourcing Business Tasks in your small business - maybe start small? If you are doing everything, you don't have a business, you have a job. We need others around to help And yes - getting help around the house is a GREAT place to start…
How to Improve Your Website's Conversion Rate : The normal conversion rate is somewhere between 1-3% That means you get one to three sales PER 100 people or 1 to 3 LEADS from 100 people If you need to have ten new clients a month, and you convert one of…
Where do you do your best work? I do NOT do my best work in an office! I’ve changed my schedule so i can do my work in a cafe one day a week. I’ve missed the soaking in and up of the conversations and sounds around me. At working…
Grow your email list the healthy way: with a free downloadable SOMETHING that people actually want. This needs to be good. It needs to be relevant. It needs to be something that is good for the receiver and good for your brand. It should be something that draws people closer…
Want to get a virtual assistant to help with your marketing or business tasks? Well we need to ensure we're making it possible for them to do the job! We need to have systems, we need to help to make the environment safe We need to be a boss that…
Davidge in marketing, we market to “the middle” by identifying a clearly defined ideal customer and we talk to that one customer over again. If we end up getting a client outside that core client profile we dont then start to expand our marketing to try cover that tupe of…
Marketing 101 : your message is for the majority of your ideal clients, the “middle ground” of what they have in common. Sometimes we get a client who is the exception and doesnt fit that. We dontvtry to market to that person. Because it waters down our consistent message. We…
Want more comments on your content? More enagement on social media posts starts with getting people to NOTICE your content. And the fastest way to do that is by breaking the pattern with images. Look through your feed. What do you NOT see. Thats often a gap you can use…
Linkedin marketing hack - use your banner to promote your lead generation. Then add the link to your feature section so its easy for pwople to find. Then.. comment and also creare content that draw people in to check out your profile. Easy!!! #linkedinprofile #linkedinmarketing #linkedin #linkedintips #contentmarketing
Marketing for me is all about trust - trust your audience. Trust your message. So when someone starts to push sales too early - i think “you have a lack of trust” - with bro marketing they teach pretty heavy handed sales techniques- so what dont they trust most? The…
Marketing done right respects your ideal customers. It builds authority, trust and confidence in you. And you dont need to jump on followers, commenters and try to sell anything with pressure. Because.. you trust and have confidence in them too. #marketing #contentmarketing #bromarketing #smallbusinessowner
Linkedin : Stop jumping in and selling to anyone who engages! Its desperate. Its not effective ( you annoy more than you attract) and its premature. Sane goes for every other platfotm. Oh and stop listening to aggreesive bro marketers too #linkedin #linkedinmarketing #sales #bromarketing #badmarketing
My business needs me to be grounded and calm and refreshed. Taking breaks is important business! So im in the garden this morning #smallbusinesscheck #smallbusinessowner #smallbusinesstiktok #businessowner
What would i do differently if i started this account again? Having two tiktok accounts has helped me learn the importance of: 1. Tapping into existing communities 2. Sticking to a core purpose/ reason. 3. Letting it grow organically. 4. Building a connected community. 5. Sharing the good and the…
Leaning new stufc about marketing and walnuts is the sane! There is a lot of information we need to take on when learning. And working out what and who to listen to is hard! Im eeminded we need to check our pre knowledge is right ( mine wasnt), do a…
How to repel bad clients - show them your face as a small business owner and let the people judging us on the wrong stuff ( like how we look) filter themselves out! I can tell you there is 100% goodness for your business waiting for you as soon as…
Moving in to our new home in Canterbury today - but not until i ran a content marketing workshop in Christchurch firet. What a great way to celebrate my first official day as a cantabrian - plus the apple was amazing!! #canterbury #southisland #newhome #newhomeowners #marketingcoach
What does storytelling for business actually look like? It’s not about the big, huge stories. It’s the little stuff. 1. Giving us a peek behind the scenes 2. Sharing an everyday routine. 3. Showing you or a team member out getting a coffee at your local. 4. Sharing your favourite…
There are definitely days I’d like to not be a grown up and own my own business.. I know ill be find once ive had a coffee and a walk. But starting the day with that seedy “i was up for three hours cleaning carpets” feeling is not the best!…
Small business owner with anxiety? I see you! This is why i walk - to help push through the excess energy coursing through my body. What are your strategies? #hormones #anxiety #smallbusiness #smallbusinessowner
Not missing the humidity! Well except im having to coat my hands in moisturiser as they are so dry! Having to readjust to now having a wild cacohony of curly hair - and hsve to BRUSH my hair! ( btw Im in north canterbury. Not Christchurch- soz for the misinformation!…
How gorgeois do these quinces look? I am coming into the preserving season late at our new home - but the quince tree has a magnificent bounty! So im wuickly getting to terms with exactly how to manage it best! ( and google is definitely helping!) . . #quince #baking…
