For episode 2 of MAP IT Marketing I'm going to get real with you about the hard lessons I learned about marketing - and what REALLY counts. It's a marketing strategy that keeps you authentic, and growing - and weirdly lots of business owners are often embarrassed to admit it's…
MIM EP 3: How to build a business without a ready-to-sell product Guest: Maria Baker from Nobody's Princess Maria Baker, 34, was left devastated when her dream job became a reality, then was taken away from her three weeks later due to COVID-19. Now, she is pursuing a new dream…
Loving Instagram Reels! Using a green screen filter allows you to talk to a product or service and explain it - helping people visualise it You can use video or static images. It’s super effective!
I'm so in love this with programme - it's made hashtag research a breeze and it's also helped me find a better way to store my hashtags, and also see if they are working! I can see who's used which one to get to me - and it's giving me…
Come find out about MAP IT Marketing - a podcast dedicated to helping small business owners become more confident and capable in thier marketing. LAUNCH May 7th 2021
Arrgh Facebook Ads changes! Here's how to verifiy your domain so the pixel can keep on doing it's thing and your ads can keep on working
Reels and short form video are excellent for all types of businesses - but they are super easy and essential to do for product based businesses. I created these three videos, and the video explaining them in under an hour Here's the three types 1. Product only with captions showing…
This is part of a series of sample videos that you can use and adapt to your product. Shoot video moving around the product including closeups Add in captions to describe features and benefits Add in gifs or stickers Add music You can add a voice over if you want
Sound quality is so important when doing video or podcasts. And there is a super simple way you can improve your sound immediately! You don't even need to spend throusands getting it right - and it's all about becing more consciopus of how you collect that sound.
This took me 2minutes to film in four segments, then popped them together using InShot. Layered on a track of music and a voice over and done. Use this for a reel, tick rock, short , LinkedIn stories, and pinterest - easy!
I'm a stinge when it comes to our client's money! I know every dollar you spend is off your profit - so you've got to make it count (and help you make more profit!) So here are seven ways businesses can waste money on their marketing (any apply to you?)…
We truly want you to grow a business that helps you develop confidence and capability. So we'd like to help you. Come be a part of our free marketing coaching, with weekly emails, almost weekly free webinars, and a friendly online community of business owners just like you! All you…
It's hard to get great intel with Linkedin but if you've got a company page, you can use this hack to work out what sort of content is trending on Linkedin and then either share it, or take elements from it to help your business content
Todays marketing strategies need you in them. You as a business owner, showing up. And yes - some people wont vibe it. But the right people will! Learn how to build a personsl brand to grow your business
If you want to maximise the power of your website , perhaps you need a cookie. Here is what it is ( and why you can’t eat it)
We often get people who've worked with a bunch of other marketing strategists in the past. and we've worked out how to make sure that a marketing strategy for small business will actually work - and it might not what you think https://www.identifymarketing.co.nz/
I used to find video and showing up sooo hard to do! I worried about what people would think To be honest I really only did it because I was DESPERATE to turn our business around about four years ago I used to be REALLY bad at it! And yet…
Who is on LinkedIn? It’s an amazing platform if you want to create relationships direct with your fans, and future clients! Lots of people have an outdated block on what LinkedIn is - which is a shame! It’s a place to build deep relationships and really learn human to human…
🎯 Narrow the arrow in your messaging! 🎯 Narrow who you are selling to 🎯 Narrow what you are selling them 🎯 Narrow how you explain what you will sell them Make it simple, clear and keep it narrow ✅ It makes your message sharp ✅ It cuts through the…
🤚 Who feels uncomfortable when doing video? Like any relationship, it often comes down to time! The more time you spend in front of it, the better you feel! If the camera was a person, would the way you talk in front of it ( to it) match how you…
I love learning marketing tricks and tips But it means nothing without a really clear and focussed marketing strategy that helps you stay focussed on who you are marketing to and what you are tell them you do! Start with a marketing strategy ( and we can help with that!
Use our system ( as seen in this infographic) to take your blog content and repurpose it across different platforms, keeping your message on point and focussed. This is one of the many infographics our small business ownerclients get to help them understand marketing strategy for their business It comes…
If you can’t use Instagram shopping since you turned on two factor authentication to sort out your biz Facebook - here is the fix! You need to turn 2fa on in Insta too!
I use InShot for all my video content shot on my phone Here is one of the ways you can make it more interactive and it’s easy ( this is double speed. It took me 59 seconds to do)
