Webinars remain one of the most effective methods to attract and convert new people to your course or coaching programme. It’s an opportunity for the participants to see you, and learn from you. It’s also a perfect time for you to explore holes in their knowledge or how to meet their needs and show them how you can solve that all for them
Join me and my coaching client Kate Ryan as we walk through why her current webinar wasn’t the best fit, how to identify the right topic, what structure she should use, and how to promote her webinar to the right people.
We also cover what to do once the webinar is done and you need to maximize the power of all the leads.
If running a webinar is on your radar for 2024, this podcast episode is for you.
In this episode we cover:
• How to pick the right topic
• How to plan your promotional posts and emails
• How to get a higher number of people attending
• What platform you should use
• How to build a compelling sales framework
• What to do post webinar.
Important Links
Buy my content marketing planner (https://mymapitmarketing.com/products/the-kind-spider-marketing-planner-downloadable-pdf)
Come to Rachel’s Free content strategy workshops (https://www.rachelklaver.com/events)
Register interest for Rachel’s content coaching programme (https://www.rachelklaver.com/Group-Coaching-Programmentent-marketing-master/)
Get a FREE copy of THE MARKETING FIX (https://identify.ac-page.com/the-marketing-fix)
Rachel’s SUBSTACK (https://hellohumanbyrachelklaver.substack.com/)
Rachel’s YouTube Channel (https://www.youtube.com/marketingwithrachelklaver)
Join the My MAP IT Marketing Strategy School (https://toolbox.identifymarketing.co.nz/my-map-it-marketing-strategy-course/)
Become a part of our Facebook group (https://www.facebook.com/groups/MAPITwithRachelKlaver/)
Buy your copy of Be a Spider, Build a Web (https://mymapitmarketing.com/products/be-a-spider-build-a-web-sticky-content-marketing-for-small-businesses)
See omnystudio.com/listener (https://omnystudio.com/listener) for privacy information.