Things are hard out there for many small business owners right now. 

And I’m finding more and more small business owners are freezing, and spending more time freaking out than actively taking action to generate sales.

If that’s you, or you don’t want that to ever be you, this episode is for you.

I want you to be doing two core things at all times in your marketing. 

Finding a way to get new sales today and..
Laying down foundations to make number one much easier in the future.

While we have also noticed we need to market a “little harder” at the moment, we’re still getting regular leads and sales coming in from the marketing work we laid down before we had to

So today we’re talking reactive and proactive marketing,

I’m going to give you things you can do now to react against the need for sales and get some growth now.

And give you some ideas to lay down some insurance to make it easier next time there’s a tricky bit

We also cover what ratio this should be in different seasons of your business.

So… let’s get the emergency marketing sorted AND build something for a more relaxed and less stressful future in business

Check out my book: Be a Spider, Build a Web: Sticky Content Marketing for Small Businesses.
http://beaspiderbuildaweb.com
👉 Join me on Tiktok for short video learning https://www.tiktok.com/@iamrachelklaver
👉Tune in to the MAP IT Marketing podcast https://www.rachelklaver.com/Podcast
👉 Read our blogs https://www.identifymarketing.co.nz/identify-marketing-blog/
👉 Download our free marketing health checklist https://identifymarketing.lpages.co/your-marketing-health-checklist/
👉 Join our free Facebook Group for support, free training, and more 👉https://www.facebook.com/groups/MAPITwithRachelKlaver/
👉 Master your content strategy and creation with my group Coaching programme : https://www.rachelklaver.com/Group-Coaching-Programme
👉 Need a marketing strategy and like to work solo? 👉 https://toolbox.identifymarketing.co.nz/my-map-it-marketing-strategy-course/

#businessgrowth #contentmarketing #marketingcoach #marketingstrategy #smallbusinessgrowth #nzpodcast #nzauthor #marketingbook #marketingpodcast

Rachel Klaver I Identify Marketing I Content Marketing Strategy and Action Plans I Orewa, Auckland NZ I Albury/Wodonga Victoria Australia