Heres what ive learned about standing out as a small business owner - when we can identify how to use our own words and ways of explaining and use THAT in our marketing - we stand out. We get the clients. We get remembered. Its what i learned as a freelancer writer back in the day when i had to learn how to help people tell their stories in magazines and now i use that skill with my coaching clients every day. Let me know if you want examples of this! #storytellingtips #marketingcoach #smallbusinessowner