But I know for us as we focus on our content marketing, and I always say
it's such a long game, this is not like a two week thing that you do, There's
this amazing alchemy that happens where suddenly this
perpetual kind of momentum happens when you start getting one and then two, and then this constant
stream of people coming into your inbox and they're basically begging you to work with
them, but going, hey, I'm ready now.
And, and the sales process is often a 10, 15 minute, just a
conversation around the dynamics of that, as opposed to meeting
after meeting after meeting.