I now create 12 Pinterest pins that linked to the podcast, and I
schedule those into a scheduling apple tailwind where I can choose my boards and I can have
those in there and they will roll out over that next month with links back to the website,
Rachel clover dot com slash podcast to the episode so that people picking up and
wanting to listen to the episode can, so that is an evergreen sdo strategy
that I'm using to help raise the profile of that podcast, but also it's allowing people to share
content on Pinterest.
I then also do exactly the same thing with the
blog that comes up once it goes live on the website thats related to the same topic.