MAP IT Marketing

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MAP IT Marketing

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PRICING 5 PERSONAL BRAND 11 BUSINESS GROWTH 18 GOOGLE 2 COMMUNITY BUILDING 15 STORYTELLING 6 MARKETING STRATEGY 27 ECommerce and Product Based Businesses 16 LINKEDIN 4 SOCIAL MEDIA 17 See all categories →
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"I'm all out of Cash" - Marketing Parody

Rachel Klaver back with a new marketing parody, covering Torn by Natalie Imbruglia

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Recent Episodes

Why I'm not making a BARBIE AI version of myself for my marketing (and other AI thoughts)
Marketing Psychology: How to Harness Self-Perception Theory to Grow Your Business
When Shame Stops You Marketing (and How to Move Forward Anyway)
Your business isn't a sprint
Confidence isn't found at the end of a rainbow
The Psychology of Marketing and Implicit Bias - are you repelling the wrong people?
The Price is Right: Mastering Your Money Mindset in Sales
Seven Lessons from Ten Years in Business
The Psychology of Marketing & Cognitive Dissonance: Why Some Customers Push Back
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PRICING Episodes

Is Your Pricing Telling The Right Story About Your Value?
Money Mindset Barriers For Women In Business - with Natalie Coombe
See all →

PERSONAL BRAND Episodes

How What You Wear Can Attract Your Ideal Clients - with Emma-Jane John
Why Brand Photos Need To Be Part of Your Marketing - with Cate Thomas
See all →

BUSINESS GROWTH Episodes

Shifting The Needle In Your Business - with Sarah Greener
Making The Most Out of Your Virtual Assistant
See all →

GOOGLE Episodes

What is G4 and Why Do I Need To Have It?
SEO Tips for People Who Hate the Phrase SEO - with Ben Male

COMMUNITY BUILDING Episodes

Selling Play with Playful Marketing - with Viv Conway
What We Learned From Running A Free Challenge - with Sheryl Takayama
See all →

STORYTELLING Episodes

Storytelling for Success: How to Captivate Your Audience and Boost Your Business
Your About Us Page Needs Help and This Is Why
See all →

MARKETING STRATEGY Episodes

Emergency Marketing! How to Jumping Selling Action While Still Building for the Future
The Best Type of Marketing Strategy For Small Businesses
See all →

ECommerce and Product Based Businesses Episodes

Getting People to Pick Your Product - with Product Packaging Queen Laura Feavearyear
When You Are Ready Grow Beyond Markets and Selling Direct - with Anneliese from Tikitibu
See all →

Browse episodes by category

PRICING 5
PERSONAL BRAND 11
BUSINESS GROWTH 18
GOOGLE 2
COMMUNITY BUILDING 15
STORYTELLING 6
MARKETING STRATEGY 27
ECommerce and Product Based Businesses 16
LINKEDIN 4
SOCIAL MEDIA 17
See all →

MAP IT Marketing

Trying to work out how all your marketing fits together is tricky, especially when you're trying to juggle everything else you need to do while running a small business. MAP IT Marketing steps you through how to create your own marketing map, building out a marketing strategy that is practical, and will help you take action after every episode.

Listen and learn with your host, marketing strategist and coach Rachel Klaver, as she breaks down the steps of building out a marketing action plan specifically for the small business owner. (because we are different than a big company! We have smaller budgets, less resource and far less time!)

Join Rachel as she shares her own business lessons and learning, or enjoy her expert guests talking tactics to help you become more confident in your own marketing. As we walk through all the different steps you need to take to build out your marketing activity, you'll be able to note what you need to do to implement the marketing advice and tactics. Think of it as your own marketing coach, helping you sift through all the small business marketing information, and working out what you need to do next.

Want a clear direction in your marketing? Let's come make a map.

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